Watsonville, California (CA): Economy and Business Data & Market Research
accommodation & food services, waste management, arts, etc.
Based on the data from 1997 / 2002 when the population of Watsonville, California was 32,816 / 46,644
Number of Establishments - Watsonville (2002)
- A) Manufacturing: 1997 - 81, 2002 - 83 (Per 100,000 population: 1997 - 246, 2002 - 177, State average - 162)
- B) Wholesale trade: 1997 - 57, 2002 - 70 (Per 100,000 population: 1997 - 173, 2002 - 150, State average - 119)
- C) Retail trade: 1997 - 142, 2002 - 168 (Per 100,000 population: 1997 - 432, 2002 - 360, State average - 213)
- D) Information: 2002 - 14 (Per 100,000 population: 2002 - 30, State average - 45)
- E) Real estate & rental & leasing: 1997 - 48, 2002 - 43 (Per 100,000 population: 1997 - 146, 2002 - 92, State average - 83)
- F) Professional, scientific & technical services: 1997 - 57, 2002 - 72 (Per 100,000 population: 1997 - 173, 2002 - 154, State average - 205)
- G) Administrative & support & waste management & remediation service: 1997 - 40, 2002 - 57 (Per 100,000 population: 1997 - 121, 2002 - 122, State average - 79)
- H) Educational services: 1997 - 4, 2002 - 5 (Per 100,000 population: 1997 - 12, 2002 - 10, State average - 15)
- I) Health care & social assistance: 1997 - 101, 2002 - 158 (Per 100,000 population: 1997 - 307, 2002 - 338, State average - 179)
- J) Arts, entertainment & recreation: 1997 - 4, 2002 - 10 (Per 100,000 population: 1997 - 12, 2002 - 21, State average - 34)
- K) Accommodation & food services: 1997 - 81, 2002 - 90 (Per 100,000 population: 1997 - 246, 2002 - 192, State average - 132)
- L) Other services (except public administration): 1997 - 53, 2002 - 83 (Per 100,000 population: 1997 - 161, 2002 - 177, State average - 114)
Number of Employees - Watsonville (2002)
- A) Manufacturing: 1997 - 3,482, 2002 - 2,801 (Per 100,000 population: 1997 - 10,610, 2002 - 6,005, State average - 5,898)
- B) Wholesale trade: 1997 - 1,641, 2002 - 1,471 (Per 100,000 population: 1997 - 5,000, 2002 - 3,153, State average - 1,903)
- C) Retail trade: 1997 - 1,551, 2002 - 2,389 (Per 100,000 population: 1997 - 4,726, 2002 - 5,121, State average - 3,123)
- D) Information: 2002 - 233 (Per 100,000 population: 2002 - 499, State average - 1,486)
- E) Real estate & rental & leasing: 1997 - 234, 2002 - 268 (Per 100,000 population: 1997 - 713, 2002 - 574, State average - 605)
- F) Professional, scientific & technical services: 1997 - 333, 2002 - 420 (Per 100,000 population: 1997 - 1,014, 2002 - 900, State average - 2,571)
- G) Administrative & support & waste management & remediation service: 1997 - 558, 2002 - 752 (Per 100,000 population: 1997 - 1,700, 2002 - 1,612, State average - 2,221)
- H) Educational services: 1997 - 22, 2002 - 20-99 (Per 100,000 population: 1997 - 67, 2002 - 102, State average - 214)
- I) Health care & social assistance: 1997 - 774, 2002 - 2,110 (Per 100,000 population: 1997 - 2,358, 2002 - 4,523, State average - 3,450)
- J) Arts, entertainment & recreation: 1997 - 167, 2002 - 156 (Per 100,000 population: 1997 - 508, 2002 - 334, State average - 936)
- K) Accommodation & food services: 1997 - 908, 2002 - 1,146 (Per 100,000 population: 1997 - 2,766, 2002 - 2,456, State average - 2,338)
- L) Other services (except public administration): 1997 - 188, 2002 - 400 (Per 100,000 population: 1997 - 572, 2002 - 857, State average - 2,339)
Annual Payroll ($1,000) - Watsonville (2002)
- A) Manufacturing: 1997 - $87,020, 2002 - $87,083 (Per 100,000 population: 1997 - $265,175, 2002 - $186,697, State average - $248,991)
- B) Wholesale trade: 1997 - $57,239, 2002 - $63,243 (Per 100,000 population: 1997 - $174,424, 2002 - $135,586, State average - $140,936)
- C) Retail trade: 1997 - $31,518, 2002 - $53,973 (Per 100,000 population: 1997 - $96,044, 2002 - $115,712, State average - $77,238)
- D) Information: 2002 - $10,400 (Per 100,000 population: 2002 - $22,296, State average - $108,415)
- E) Real estate & rental & leasing: 1997 - $3,418, 2002 - $5,677 (Per 100,000 population: 1997 - $10,415, 2002 - $12,170, State average - $22,437)
- F) Professional, scientific & technical services: 1997 - $12,111, 2002 - $16,175 (Per 100,000 population: 1997 - $36,905, 2002 - $34,677, State average - $158,455)
- G) Administrative & support & waste management & remediation service: 1997 - $13,488, 2002 - $17,648 (Per 100,000 population: 1997 - $41,101, 2002 - $37,835, State average - $61,639)
- H) Educational services: 1997 - $179 (Per 100,000 population: 1997 - $545, State average - $6,264)
- I) Health care & social assistance: 1997 - $16,620, 2002 - $69,362 (Per 100,000 population: 1997 - $50,646, 2002 - $148,705, State average - $129,545)
- J) Arts, entertainment & recreation: 1997 - $1,501, 2002 - $1,544 (Per 100,000 population: 1997 - $4,573, 2002 - $3,310, State average - $39,304)
- K) Accommodation & food services: 1997 - $7,998, 2002 - $13,205 (Per 100,000 population: 1997 - $24,372, 2002 - $28,310, State average - $32,846)
- L) Other services (except public administration): 1997 - $3,062, 2002 - $7,772 (Per 100,000 population: 1997 - $9,330, 2002 - $16,662, State average - $23,416)
Shipments / Sales / Receptions ($1,000) - Watsonville (2002)
- A) Manufacturing: 1997 - $555,602, 2002 - $385,826 (Per 100,000 population: 1997 - $1,693,082, 2002 - $827,171, State average - $1,367,738)
- B) Wholesale trade: 1997 - $750,623, 2002 - $1,031,776 (Per 100,000 population: 1997 - $2,287,368, 2002 - $2,212,022, State average - $2,210,609)
- C) Retail trade: 1997 - $302,065, 2002 - $686,994 (Per 100,000 population: 1997 - $920,480, 2002 - $1,472,845, State average - $742,041)
- D) Information: No data
- E) Real estate & rental & leasing: 1997 - $19,223, 2002 - $27,211 (Per 100,000 population: 1997 - $58,578, 2002 - $58,337, State average - $127,753)
- F) Professional, scientific & technical services: 1997 - $32,867, 2002 - $37,585 (Per 100,000 population: 1997 - $100,155, 2002 - $80,578, State average - $375,829)
- G) Administrative & support & waste management & remediation service: 1997 - $34,828, 2002 - $50,716 (Per 100,000 population: 1997 - $106,131, 2002 - $108,729, State average - $130,654)
- H) Educational services: 1997 - $918 (Per 100,000 population: 1997 - $2,797, State average - $17,790)
- I) Health care & social assistance: 1997 - $45,650, 2002 - $203,553 (Per 100,000 population: 1997 - $139,108, 2002 - $436,396, State average - $344,348)
- J) Arts, entertainment & recreation: 1997 - $4,683, 2002 - $4,270 (Per 100,000 population: 1997 - $14,270, 2002 - $9,154, State average - $92,794)
- K) Accommodation & food services: 1997 - $32,909, 2002 - $49,966 (Per 100,000 population: 1997 - $100,283, 2002 - $107,122, State average - $114,580)
- L) Other services (except public administration): 1997 - $12,390, 2002 - $26,612 (Per 100,000 population: 1997 - $37,755, 2002 - $57,053, State average - $86,001)
| Industry Description | Number of Establishments [1997 / 2002] |
Number of Employees [1997 / 2002] |
Annual Payroll ($1,000) [1997 / 2002] |
Shipments / Sales / Receptions ($1,000) [1997 / 2002] |
|---|---|---|---|---|
| Manufacturing | 81 / 83 | 3,482 / 2,801 | $87,020 / $87,083 | $555,602 / $385,826 |
| Food manufacturing | 25 / 16 | 1,765 / 1,253 | $36,118 / $29,947 | $288,541 / $175,635 |
| Computer & electronic product manufacturing | 12 / - | 910 / - | $26,982 / - | $140,441 / - |
| Wholesale trade | 57 / 70 | 1,641 / 1,471 | $57,239 / $63,243 | $750,623 / $1,031,776 |
| Wholesale trade, durable goods | 20 / 28 | 838 / 250-499 | $25,849 / - | $149,363 / - |
| Wholesale trade, nondurable goods | 37 / 39 | 803 / 500-999 | $31,390 / - | $601,260 / - |
| Wholesale electronic markets and agents and brokers | - / 3 | - / 20-99 | - | - |
| Retail trade | 142 / 168 | 1,551 / 2,389 | $31,518 / $53,973 | $302,065 / $686,994 |
| Motor vehicle & parts dealers | 26 / 31 | 315 / 359 | $8,184 / $12,995 | $98,657 / $341,521 |
| Furniture & home furnishings stores | 3 | 20-99 / 18 | - / $636 | - / $4,054 |
| Electronics & appliance stores | 2 / 8 | 0-19 / 43 | - / $895 | - / $6,419 |
| Building material & garden equipment & supplies dealers | 15 / 16 | 138 / 218 | $3,736 / $5,224 | $31,648 / $46,831 |
| Food & beverage stores | 26 / 36 | 371 / 647 | $7,147 / $13,076 | $67,010 / $109,072 |
| Health & personal care stores | 8 / 10 | 100-249 / 245 | - / $5,078 | - / $42,404 |
| Gasoline stations | 9 / 8 | 89 / 44 | $871 / $705 | $30,531 / $21,762 |
| Clothing & clothing accessories stores | 23 / 19 | 118 / 112 | $1,424 / $1,357 | $8,858 / $10,578 |
| Sporting goods, hobby, book & music stores | 9 / 7 | 35 / 33 | $297 / $556 | $3,407 / $4,748 |
| General merchandise stores | 2 / 6 | 100-249 / 366 | - / $6,437 | - / $61,533 |
| Miscellaneous store retailers | 12 / 16 | 20-99 / 105 | - / $1,946 | - / $14,361 |
| Nonstore retailers | 7 / 8 | 111 / 199 | $2,272 / $5,068 | $14,892 / $23,711 |
| Information | - / 14 | - / 233 | - / $10,400 | - |
| Publishing industries (except Internet) | - / 3 | - / 20-99 | - | - |
| Motion picture & sound recording industries | - / 2 | - / 20-99 | - | - |
| Broadcasting & telecommunications | 2 / - | 20-99 / - | - | - |
| Telecommunications | - / 6 | - / 20-99 | - | - |
| Real estate & rental & leasing | 48 / 43 | 234 / 268 | $3,418 / $5,677 | $19,223 / $27,211 |
| Real estate | 41 / 29 | 192 / 187 | $2,909 / $4,004 | $17,091 / $19,918 |
| Rental & leasing services | 7 / 14 | 42 / 81 | $509 / $1,673 | $2,132 / $7,293 |
| Professional, scientific & technical services | 57 / 72 | 333 / 420 | $12,111 / $16,175 | $32,867 / $37,585 |
| Professional, scientific & technical services | 57 / 72 | 333 / 420 | $12,111 / $16,175 | $32,867 / $37,585 |
| Administrative & support & waste management & remediation service | 40 / 57 | 558 / 752 | $13,488 / $17,648 | $34,828 / $50,716 |
| Administrative & support services | 35 / 54 | 250-499 / 500-999 | - | - |
| Waste management & remediation services | 5 / 3 | 20-99 / 100-249 | - | - |
| Educational services | 4 / 5 | 22 / 20-99 | $179 / - | $918 / - |
| Educational services | 4 / 5 | 22 / 20-99 | $179 / - | $918 / - |
| Health care & social assistance | 101 / 158 | 774 / 2,110 | $16,620 / $69,362 | $45,650 / $203,553 |
| Ambulatory health care services | 85 / 94 | 517 / 656 | $13,197 / $21,671 | $38,127 / $61,806 |
| Hospitals | - / 1 | - / 500-999 | - | - |
| Nursing & residential care facilities | 7 / 9 | 100-249 / 250-499 | - | - |
| Social assistance | - / 54 | - / 250-499 | - | - |
| Arts, entertainment & recreation | 4 / 10 | 167 / 156 | $1,501 / $1,544 | $4,683 / $4,270 |
| Amusement, gambling & recreation industries | 4 / 5 | 167 / 20-99 | $1,501 / - | $4,683 / - |
| Accommodation & food services | 81 / 90 | 908 / 1,146 | $7,998 / $13,205 | $32,909 / $49,966 |
| Accommodation | 5 / 6 | 35 / 61 | $400 / $746 | $2,937 / $4,428 |
| Foodservices & drinking places | 76 / 84 | 873 / 1,085 | $7,598 / $12,459 | $29,972 / $45,538 |
| Other services (except public administration) | 53 / 83 | 188 / 400 | $3,062 / $7,772 | $12,390 / $26,612 |
| Repair & maintenance | 33 / 34 | 109 / 157 | $2,069 / $3,673 | $8,996 / $14,471 |
| Personal & laundry services | 20 / 29 | 79 / 100-249 | $993 / - | $3,394 / - |
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