How difficult is it to differentiate between a "sexual enhancement spray" and a car battery?
Hard enough that Sears Roebuck and Co., along with subsidiary KCD, have filed a lawsuit against the makers of the "Die Hard" male numbing agent, claiming that the branding is too similar to the Sears car batteries of the same name, WLS 890AM reports.
DieHard vs. Die Hard: Battery Maker Sues Purveyor of 'Sexual Enhancement Spray'