"The Value of Google Result Positioning" (work, network, http)

[delusianne]

"How much is the top spot on Google actually worth? According to data from the Chitika network, it’s worth a ton – double the traffic of the #2 spot, to be precise.
***
"The biggest jump, percentage-wise, is from the top of page 2 to the bottom of page 1. Going from the 11th spot to 10th sees a 143% jump in traffic. However, the base number is very low – that 143% jump is from 1.11% of all Google traffic to 2.71%. As you go up the top page, the raw jumps get bigger and bigger, culminating in that desired top position."

The Value of Google Result Positioning – Chitika Research

[MikeJaquish]

Originally Posted by delusianne

"How much is the top spot on Google actually worth? According to data from the Chitika network, it’s worth a ton – double the traffic of the #2 spot, to be precise.
***
"The biggest jump, percentage-wise, is from the top of page 2 to the bottom of page 1. Going from the 11th spot to 10th sees a 143% jump in traffic. However, the base number is very low – that 143% jump is from 1.11% of all Google traffic to 2.71%. As you go up the top page, the raw jumps get bigger and bigger, culminating in that desired top position."

The Value of Google Result Positioning – Chitika Research

I like search terms that give me 4 or 5 or more places on page one. I will trade that for number one alone. I like repetitive exposure.

Of course, when the 4 or 5 or more include number one, that is even better.

[thecoalman]

I think that depends on a lot, I have a lot searches where I might be 2, 3 or even further down the list but since I have a lot of content I get two pages listed or in some cases the "big list" where they will have one standard listing and 4 or 5 other indented listings below it with just the page title which is liable to catch the users eye. That listing is going to grab the attention of a lot of people even if it's further down the page.

[MikeJaquish]

Originally Posted by thecoalman

I think that depends on a lot, I have a lot searches where I might be 2, 3 or even further down the list but since I have a lot of content I get two pages listed or in some cases the "big list" where they will have one standard listing and 4 or 5 other indented listings below it with just the page title which is liable to catch the users eye. That listing is going to grab the attention of a lot of people even if it's further down the page.

Right,
And a lot of the #1 listings are corporate listings, aggregators, shoppers, etc.
I don't mind being second to Realtor.com, since no one can hire Realtor.com.