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Brookfield, Wisconsin (WI): Economy and Business Data & Market Research
accommodation & food services, waste management, arts, etc.


Based on the data from 1997 / 2002 when the population of Brookfield, Wisconsin was 37,771 / 39,510

Number of Establishments per 100,000 population

Number of Establishments - Brookfield (2002)

  • A) Manufacturing: 1997 - 90, 2002 - 74 (Per 100,000 population: 1997 - 238, 2002 - 187, State average - 45)
  • B) Wholesale trade: 1997 - 226, 2002 - 178 (Per 100,000 population: 1997 - 598, 2002 - 450, State average - 28)
  • C) Retail trade: 1997 - 349, 2002 - 308 (Per 100,000 population: 1997 - 923, 2002 - 779, State average - 81)
  • D) Information: 2002 - 60 (Per 100,000 population: 2002 - 151, State average - 9)
  • E) Real estate & rental & leasing: 1997 - 118, 2002 - 109 (Per 100,000 population: 1997 - 312, 2002 - 275, State average - 19)
  • F) Professional, scientific & technical services: 1997 - 314, 2002 - 306 (Per 100,000 population: 1997 - 831, 2002 - 774, State average - 46)
  • G) Administrative & support & waste management & remediation service: 1997 - 128, 2002 - 124 (Per 100,000 population: 1997 - 338, 2002 - 313, State average - 23)
  • H) Educational services: 1997 - 26, 2002 - 26 (Per 100,000 population: 1997 - 68, 2002 - 65, State average - 5)
  • I) Health care & social assistance: 1997 - 162, 2002 - 186 (Per 100,000 population: 1997 - 428, 2002 - 470, State average - 58)
  • J) Arts, entertainment & recreation: 1997 - 17, 2002 - 22 (Per 100,000 population: 1997 - 45, 2002 - 55, State average - 8)
  • K) Accommodation & food services: 1997 - 99, 2002 - 99 (Per 100,000 population: 1997 - 262, 2002 - 250, State average - 46)
  • L) Other services (except public administration): 1997 - 110, 2002 - 133 (Per 100,000 population: 1997 - 291, 2002 - 336, State average - 40)

Number of Employees per 100,000 population

Number of Employees - Brookfield (2002)

  • A) Manufacturing: 1997 - 2,873, 2002 - 2,468 (Per 100,000 population: 1997 - 7,606, 2002 - 6,246, State average - 6,421)
  • B) Wholesale trade: 1997 - 3,092, 2002 - 2,520 (Per 100,000 population: 1997 - 8,186, 2002 - 6,378, State average - 1,106)
  • C) Retail trade: 1997 - 6,557, 2002 - 6,399 (Per 100,000 population: 1997 - 17,359, 2002 - 16,195, State average - 1,703)
  • D) Information: 2002 - 2,736 (Per 100,000 population: 2002 - 6,924, State average - 803)
  • E) Real estate & rental & leasing: 1997 - 796, 2002 - 946 (Per 100,000 population: 1997 - 2,107, 2002 - 2,394, State average - 229)
  • F) Professional, scientific & technical services: 1997 - 3,071, 2002 - 3,349 (Per 100,000 population: 1997 - 8,130, 2002 - 8,476, State average - 668)
  • G) Administrative & support & waste management & remediation service: 1997 - 4,934, 2002 - 2,619 (Per 100,000 population: 1997 - 13,062, 2002 - 6,628, State average - 1,193)
  • H) Educational services: 1997 - 349, 2002 - 250-499 (Per 100,000 population: 1997 - 923, 2002 - 758, State average - 248)
  • I) Health care & social assistance: 1997 - 1,696, 2002 - 3,697 (Per 100,000 population: 1997 - 4,490, 2002 - 9,357, State average - 2,748)
  • J) Arts, entertainment & recreation: 1997 - 429, 2002 - 510 (Per 100,000 population: 1997 - 1,135, 2002 - 1,290, State average - 496)
  • K) Accommodation & food services: 1997 - 2,519, 2002 - 2,362 (Per 100,000 population: 1997 - 6,669, 2002 - 5,978, State average - 941)
  • L) Other services (except public administration): 1997 - 1,153, 2002 - 1,382 (Per 100,000 population: 1997 - 3,052, 2002 - 3,497, State average - 562)

Annual Payroll ($1,000) per 100,000 population

Annual Payroll ($1,000) - Brookfield (2002)

  • A) Manufacturing: 1997 - $102,491, 2002 - $104,805 (Per 100,000 population: 1997 - $271,348, 2002 - $265,261, State average - $123,407)
  • B) Wholesale trade: 1997 - $141,518, 2002 - $113,002 (Per 100,000 population: 1997 - $374,673, 2002 - $286,008, State average - $32,487)
  • C) Retail trade: 1997 - $94,027, 2002 - $117,568 (Per 100,000 population: 1997 - $248,939, 2002 - $297,565, State average - $25,553)
  • D) Information: 2002 - $164,697 (Per 100,000 population: 2002 - $416,848, State average - $22,402)
  • E) Real estate & rental & leasing: 1997 - $22,032, 2002 - $28,601 (Per 100,000 population: 1997 - $58,330, 2002 - $72,389, State average - $4,131)
  • F) Professional, scientific & technical services: 1997 - $139,214, 2002 - $171,811 (Per 100,000 population: 1997 - $368,573, 2002 - $434,854, State average - $20,676)
  • G) Administrative & support & waste management & remediation service: 1997 - $96,099, 2002 - $74,282 (Per 100,000 population: 1997 - $254,425, 2002 - $188,008, State average - $15,137)
  • H) Educational services: 1997 - $8,077 (Per 100,000 population: 1997 - $21,384, State average - $2,896)
  • I) Health care & social assistance: 1997 - $53,850, 2002 - $128,876 (Per 100,000 population: 1997 - $142,569, 2002 - $326,185, State average - $66,798)
  • J) Arts, entertainment & recreation: 1997 - $3,586, 2002 - $8,556 (Per 100,000 population: 1997 - $9,494, 2002 - $21,655, State average - $5,985)
  • K) Accommodation & food services: 1997 - $24,485, 2002 - $30,224 (Per 100,000 population: 1997 - $64,824, 2002 - $76,497, State average - $8,209)
  • L) Other services (except public administration): 1997 - $29,396, 2002 - $38,804 (Per 100,000 population: 1997 - $77,826, 2002 - $98,213, State average - $7,935)

Shipments / Sales / Receptions ($1,000) per 100,000 population

Shipments / Sales / Receptions ($1,000) - Brookfield (2002)

  • A) Manufacturing: 1997 - $456,599, 2002 - $415,059 (Per 100,000 population: 1997 - $1,208,861, 2002 - $1,050,516, State average - $780,509)
  • B) Wholesale trade: 1997 - $1,541,078, 2002 - $1,420,750 (Per 100,000 population: 1997 - $4,080,056, 2002 - $3,595,925, State average - $490,287)
  • C) Retail trade: 1997 - $939,422, 2002 - $1,076,790 (Per 100,000 population: 1997 - $2,487,151, 2002 - $2,725,360, State average - $253,700)
  • D) Information: No data
  • E) Real estate & rental & leasing: 1997 - $92,643, 2002 - $99,311 (Per 100,000 population: 1997 - $245,275, 2002 - $251,356, State average - $22,365)
  • F) Professional, scientific & technical services: 1997 - $321,009, 2002 - $389,828 (Per 100,000 population: 1997 - $849,882, 2002 - $986,656, State average - $48,701)
  • G) Administrative & support & waste management & remediation service: 1997 - $186,217, 2002 - $158,905 (Per 100,000 population: 1997 - $493,015, 2002 - $402,189, State average - $32,261)
  • H) Educational services: 1997 - $20,506 (Per 100,000 population: 1997 - $54,290, State average - $7,779)
  • I) Health care & social assistance: 1997 - $115,686, 2002 - $271,657 (Per 100,000 population: 1997 - $306,282, 2002 - $687,565, State average - $152,356)
  • J) Arts, entertainment & recreation: 1997 - $10,669, 2002 - $22,628 (Per 100,000 population: 1997 - $28,246, 2002 - $57,271, State average - $17,631)
  • K) Accommodation & food services: 1997 - $93,921, 2002 - $106,188 (Per 100,000 population: 1997 - $248,659, 2002 - $268,762, State average - $28,490)
  • L) Other services (except public administration): 1997 - $86,863, 2002 - $130,268 (Per 100,000 population: 1997 - $229,972, 2002 - $329,708, State average - $26,096)

Industry Description Number of Establishments
[1997 / 2002]
Number of Employees
[1997 / 2002]
Annual Payroll ($1,000)
[1997 / 2002]
Shipments / Sales / Receptions ($1,000)
[1997 / 2002]
Manufacturing90 / 742,873 / 2,468$102,491 / $104,805$456,599 / $415,059
Printing & related support activities16 / 10748 / 559$26,644 / $24,173$93,779 / $80,700
Fabricated metal product manufacturing17 / -639 / -$22,115 / -$113,796 / -
Machinery manufacturing15 / 14765 / 759$34,045 / $34,614$160,780 / $112,788
Wholesale trade226 / 1783,092 / 2,520$141,518 / $113,002$1,541,078 / $1,420,750
Wholesale trade, durable goods186 / 1232,528 / 1,959$121,598 / $91,095$1,086,701 / $799,671
Wholesale trade, nondurable goods40 / 33564 / 323$19,920 / $12,182$454,377 / $117,333
Wholesale electronic markets and agents and brokers- / 22- / 238- / $9,725- / $503,746
Retail trade349 / 3086,557 / 6,399$94,027 / $117,568$939,422 / $1,076,790
Motor vehicle & parts dealers14 / 11303 / 397$10,329 / $14,272$127,253 / $192,582
Furniture & home furnishings stores30 / 21370 / 301$6,081 / $8,076$53,084 / $67,737
Electronics & appliance stores22 / 21603 / 268$9,343 / $6,625$122,428 / $72,286
Building material & garden equipment & supplies dealers20 / 16356 / 380$6,352 / $11,786$48,464 / $55,897
Food & beverage stores25 / 181,148 / 1,163$16,968 / $21,119$176,844 / $181,975
Health & personal care stores27 / 32351 / 438$4,618 / $7,389$36,332 / $51,177
Gasoline stations15 / 13114 / 109$1,743 / $1,435$24,706 / $30,110
Clothing & clothing accessories stores98 / 901,174 / 1,324$12,943 / $16,692$111,491 / $148,905
Sporting goods, hobby, book & music stores38 / 36547 / 565$6,355 / $8,100$63,684 / $80,042
General merchandise stores41000-2499 / 1,013- / $15,081- / $140,747
Miscellaneous store retailers46 / 33250-499 / 367- / $5,513- / $45,534
Nonstore retailers10 / 1371 / 74$1,494 / $1,480$7,754 / $9,798
Information- / 60- / 2,736- / $164,697-
Publishing industries (except Internet)- / 16- / 250-499--
Motion picture & sound recording industries4 / -20-99 / ---
Broadcasting & telecommunications29 / -836 / -$46,552 / -$466,645 / -
Information services & data processing services6 / -924 / -$49,987 / -$154,035 / -
Telecommunications- / 30- / 1,092- / $75,673-
Internet service providers, web search portals & data processing- / 11- / 1,317- / $73,596- / $215,891
Real estate & rental & leasing118 / 109796 / 946$22,032 / $28,601$92,643 / $99,311
Real estate101 / 91623 / 774$18,149 / $24,212$68,907 / $78,455
Rental & leasing services14 / 17100-249--
Lessors of nonfinancial intangible assets (exc copyrighted works)- / 1- / 0-19--
Professional, scientific & technical services314 / 3063,071 / 3,349$139,214 / $171,811$321,009 / $389,828
Professional, scientific & technical services314 / 3063,071 / 3,349$139,214 / $171,811$321,009 / $389,828
Administrative & support & waste management & remediation service128 / 1244,934 / 2,619$96,099 / $74,282$186,217 / $158,905
Administrative & support services126 / 1212500-4999--
Educational services26349 / 250-499$8,077 / -$20,506 / -
Educational services26349 / 250-499$8,077 / -$20,506 / -
Health care & social assistance162 / 1861,696 / 3,697$53,850 / $128,876$115,686 / $271,657
Ambulatory health care services139 / 156954 / 1000-2499$40,552 / -$87,708 / -
Hospitals- / 1- / 500-999--
Nursing & residential care facilities10 / 9605 / 500-999$11,297 / -$24,323 / -
Social assistance13 / 20137 / 100-249$2,001 / -$3,655 / -
Arts, entertainment & recreation17 / 22429 / 510$3,586 / $8,556$10,669 / $22,628
Performing arts, spectator sports & related industries7 / 660 / 20-99$864 / -$1,996 / -
Amusement, gambling & recreation industries10 / 16369 / 250-499$2,722 / -$8,673 / -
Accommodation & food services992,519 / 2,362$24,485 / $30,224$93,921 / $106,188
Accommodation9 / 6707 / 443$9,317 / $8,386$37,599 / $27,169
Foodservices & drinking places90 / 931,812 / 1,919$15,168 / $21,838$56,322 / $79,019
Other services (except public administration)110 / 1331,153 / 1,382$29,396 / $38,804$86,863 / $130,268
Repair & maintenance47 / 37437 / 248$16,401 / $9,252$54,793 / $29,595
Personal & laundry services63 / 68716 / 735$12,995 / $14,255$32,070 / $42,645

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