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Winston-Salem, North Carolina (NC): Economy and Business Data & Market Research
accommodation & food services, waste management, arts, etc.


Based on the data from 1997 / 2002 when the population of Winston-Salem, North Carolina was 164,026 / 188,934

Number of Establishments per 100,000 population

Number of Establishments - Winston-Salem (2002)

  • A) Manufacturing: 1997 - 241, 2002 - 233 (Per 100,000 population: 1997 - 146, 2002 - 123, State average - 55)
  • B) Wholesale trade: 1997 - 331, 2002 - 303 (Per 100,000 population: 1997 - 201, 2002 - 160, State average - 47)
  • C) Retail trade: 1997 - 1,101, 2002 - 1,027 (Per 100,000 population: 1997 - 671, 2002 - 543, State average - 134)
  • D) Information: 2002 - 81 (Per 100,000 population: 2002 - 42, State average - 15)
  • E) Real estate & rental & leasing: 1997 - 280, 2002 - 284 (Per 100,000 population: 1997 - 170, 2002 - 150, State average - 36)
  • F) Professional, scientific & technical services: 1997 - 575, 2002 - 676 (Per 100,000 population: 1997 - 350, 2002 - 357, State average - 81)
  • G) Administrative & support & waste management & remediation service: 1997 - 278, 2002 - 283 (Per 100,000 population: 1997 - 169, 2002 - 149, State average - 34)
  • H) Educational services: 1997 - 28, 2002 - 36 (Per 100,000 population: 1997 - 17, 2002 - 19, State average - 7)
  • I) Health care & social assistance: 1997 - 446, 2002 - 571 (Per 100,000 population: 1997 - 271, 2002 - 302, State average - 77)
  • J) Arts, entertainment & recreation: 1997 - 45, 2002 - 75 (Per 100,000 population: 1997 - 27, 2002 - 39, State average - 11)
  • K) Accommodation & food services: 1997 - 479, 2002 - 463 (Per 100,000 population: 1997 - 292, 2002 - 245, State average - 64)
  • L) Other services (except public administration): 1997 - 352, 2002 - 410 (Per 100,000 population: 1997 - 214, 2002 - 217, State average - 53)

Number of Employees per 100,000 population

Number of Employees - Winston-Salem (2002)

  • A) Manufacturing: 1997 - 17,789, 2002 - 10000-24999 (Per 100,000 population: 1997 - 10,845, 2002 - 7,409, State average - 8,514)
  • B) Wholesale trade: 1997 - 4,649, 2002 - 4,837 (Per 100,000 population: 1997 - 2,834, 2002 - 2,560, State average - 1,550)
  • C) Retail trade: 1997 - 15,734, 2002 - 15,517 (Per 100,000 population: 1997 - 9,592, 2002 - 8,212, State average - 1,809)
  • D) Information: 2002 - 2,097 (Per 100,000 population: 2002 - 1,109, State average - 761)
  • E) Real estate & rental & leasing: 1997 - 1,527, 2002 - 1,989 (Per 100,000 population: 1997 - 930, 2002 - 1,052, State average - 322)
  • F) Professional, scientific & technical services: 1997 - 4,515, 2002 - 5000-9999 (Per 100,000 population: 1997 - 2,752, 2002 - 3,175, State average - 971)
  • G) Administrative & support & waste management & remediation service: 1997 - 10,231, 2002 - 9,929 (Per 100,000 population: 1997 - 6,237, 2002 - 5,255, State average - 1,416)
  • H) Educational services: 1997 - 224, 2002 - 312 (Per 100,000 population: 1997 - 136, 2002 - 165, State average - 261)
  • I) Health care & social assistance: 1997 - 6,048, 2002 - 23,122 (Per 100,000 population: 1997 - 3,687, 2002 - 12,238, State average - 3,542)
  • J) Arts, entertainment & recreation: 1997 - 451, 2002 - 1,218 (Per 100,000 population: 1997 - 274, 2002 - 644, State average - 537)
  • K) Accommodation & food services: 1997 - 10,328, 2002 - 10,220 (Per 100,000 population: 1997 - 6,296, 2002 - 5,409, State average - 1,432)
  • L) Other services (except public administration): 1997 - 2,623, 2002 - 3,286 (Per 100,000 population: 1997 - 1,599, 2002 - 1,739, State average - 655)

Annual Payroll ($1,000) per 100,000 population

Annual Payroll ($1,000) - Winston-Salem (2002)

  • A) Manufacturing: 1997 - $582,965 (Per 100,000 population: 1997 - $355,410, State average - $127,194)
  • B) Wholesale trade: 1997 - $149,814, 2002 - $182,829 (Per 100,000 population: 1997 - $91,335, 2002 - $96,768, State average - $54,583)
  • C) Retail trade: 1997 - $260,432, 2002 - $316,740 (Per 100,000 population: 1997 - $158,774, 2002 - $167,645, State average - $36,648)
  • D) Information: 2002 - $72,758 (Per 100,000 population: 2002 - $38,509, State average - $39,245)
  • E) Real estate & rental & leasing: 1997 - $34,475, 2002 - $53,739 (Per 100,000 population: 1997 - $21,018, 2002 - $28,443, State average - $8,563)
  • F) Professional, scientific & technical services: 1997 - $179,350 (Per 100,000 population: 1997 - $109,342, State average - $40,270)
  • G) Administrative & support & waste management & remediation service: 1997 - $153,084, 2002 - $175,357 (Per 100,000 population: 1997 - $93,329, 2002 - $92,813, State average - $24,626)
  • H) Educational services: 1997 - $3,125, 2002 - $4,497 (Per 100,000 population: 1997 - $1,905, 2002 - $2,380, State average - $6,717)
  • I) Health care & social assistance: 1997 - $225,691, 2002 - $838,533 (Per 100,000 population: 1997 - $137,594, 2002 - $443,823, State average - $94,055)
  • J) Arts, entertainment & recreation: 1997 - $5,561, 2002 - $19,034 (Per 100,000 population: 1997 - $3,390, 2002 - $10,074, State average - $12,307)
  • K) Accommodation & food services: 1997 - $93,995, 2002 - $115,879 (Per 100,000 population: 1997 - $57,304, 2002 - $61,333, State average - $15,400)
  • L) Other services (except public administration): 1997 - $47,260, 2002 - $66,940 (Per 100,000 population: 1997 - $28,812, 2002 - $35,430, State average - $10,781)

Shipments / Sales / Receptions ($1,000) per 100,000 population

Shipments / Sales / Receptions ($1,000) - Winston-Salem (2002)

  • A) Manufacturing: 1997 - $4,449,718 (Per 100,000 population: 1997 - $2,712,812, State average - $844,602)
  • B) Wholesale trade: 1997 - $2,543,729, 2002 - $3,712,055 (Per 100,000 population: 1997 - $1,550,808, 2002 - $1,964,736, State average - $817,654)
  • C) Retail trade: 1997 - $2,769,234, 2002 - $3,258,599 (Per 100,000 population: 1997 - $1,688,289, 2002 - $1,724,728, State average - $382,962)
  • D) Information: No data
  • E) Real estate & rental & leasing: 1997 - $252,227, 2002 - $292,150 (Per 100,000 population: 1997 - $153,772, 2002 - $154,630, State average - $47,706)
  • F) Professional, scientific & technical services: 1997 - $465,819 (Per 100,000 population: 1997 - $283,990, State average - $103,300)
  • G) Administrative & support & waste management & remediation service: 1997 - $336,993, 2002 - $400,221 (Per 100,000 population: 1997 - $205,450, 2002 - $211,831, State average - $49,487)
  • H) Educational services: 1997 - $6,831, 2002 - $11,892 (Per 100,000 population: 1997 - $4,164, 2002 - $6,294, State average - $19,357)
  • I) Health care & social assistance: 1997 - $555,660, 2002 - $2,024,092 (Per 100,000 population: 1997 - $338,763, 2002 - $1,071,322, State average - $222,537)
  • J) Arts, entertainment & recreation: 1997 - $18,031, 2002 - $51,084 (Per 100,000 population: 1997 - $10,992, 2002 - $27,038, State average - $34,656)
  • K) Accommodation & food services: 1997 - $327,724, 2002 - $389,048 (Per 100,000 population: 1997 - $199,800, 2002 - $205,917, State average - $53,495)
  • L) Other services (except public administration): 1997 - $135,004, 2002 - $220,422 (Per 100,000 population: 1997 - $82,306, 2002 - $116,666, State average - $37,206)

Industry Description Number of Establishments
[1997 / 2002]
Number of Employees
[1997 / 2002]
Annual Payroll ($1,000)
[1997 / 2002]
Shipments / Sales / Receptions ($1,000)
[1997 / 2002]
Manufacturing241 / 23317,789 / 10000-24999$582,965 / -$4,449,718 / -
Food manufacturing18 / 19500-999 / 831- / $29,308- / $365,857
Beverage & tobacco product manufacturing52,220 / 1000-2499$108,531 / -$1,616,531 / -
Textile mills8 / 111000-2499--
Apparel manufacturing82500-4999 / 1000-2499--
Paper manufacturing10 / 121000-2499 / 3,058- / $120,416- / $669,285
Printing & related support activities47 / 391,088 / 886$30,060 / $29,020$100,459 / $105,660
Fabricated metal product manufacturing24 / 271,669 / 1,256$52,156 / $44,123$303,355 / $318,584
Computer & electronic product manufacturing9 / -1000-2499 / ---
Electrical equipment, appliance & component manufacturing41000-2499--
Transportation equipment manufacturing6 / -500-999 / ---
Furniture & related product manufacturing16 / 10825 / 500-999$18,938 / -$63,050 / -
Miscellaneous manufacturing- / 33- / 500-999--
Wholesale trade331 / 3034,649 / 4,837$149,814 / $182,829$2,543,729 / $3,712,055
Wholesale trade, durable goods209 / 1752,681 / 2,853$93,670 / $108,728$825,280 / $995,612
Wholesale trade, nondurable goods122 / 1031,968 / 1,880$56,144 / $68,657$1,718,449 / $2,391,585
Wholesale electronic markets and agents and brokers- / 25- / 104- / $5,444- / $324,858
Retail trade1,101 / 1,02715,734 / 15,517$260,432 / $316,740$2,769,234 / $3,258,599
Motor vehicle & parts dealers107 / 1022,133 / 2,277$60,784 / $82,618$868,687 / $1,109,869
Furniture & home furnishings stores83 / 73652 / 591$12,557 / $12,975$87,380 / $91,219
Electronics & appliance stores38 / 39457 / 415$9,473 / $9,776$88,054 / $94,639
Building material & garden equipment & supplies dealers72 / 561,231 / 998$27,090 / $27,079$262,917 / $236,885
Food & beverage stores95 / 1012,522 / 1,985$33,490 / $34,576$327,090 / $308,842
Health & personal care stores77 / 79946 / 948$14,490 / $16,917$123,403 / $172,427
Gasoline stations107 / 89636 / 496$8,053 / $7,579$146,377 / $155,055
Clothing & clothing accessories stores212 / 1782,024 / 2,322$24,133 / $30,632$201,896 / $242,668
Sporting goods, hobby, book & music stores90 / 66824 / 740$8,964 / $10,625$90,565 / $87,220
General merchandise stores36 / 472,931 / 3,240$39,240 / $52,204$405,493 / $554,676
Miscellaneous store retailers153 / 1501000-2499 / 1,051- / $18,211- / $137,225
Nonstore retailers31 / 47250-499 / 454- / $13,548- / $67,874
Information- / 81- / 2,097- / $72,758-
Publishing industries (except Internet)- / 13- / 640- / $21,283- / $72,044
Motion picture & sound recording industries14 / 12176 / 145$1,332 / $1,304$10,299 / -
Broadcasting & telecommunications35 / -1000-2499 / ---
Broadcasting (except Internet)- / 10- / 100-249--
Telecommunications- / 28- / 730- / $26,452-
Internet service providers, web search portals & data processing- / 15- / 346- / $14,940- / $43,165
Real estate & rental & leasing280 / 2841,527 / 1,989$34,475 / $53,739$252,227 / $292,150
Real estate224 / 2281,117 / 1,496$25,078 / $40,744$161,758 / $175,745
Rental & leasing services54 / 56250-499 / 493- / $12,995- / $116,405
Professional, scientific & technical services575 / 6764,515 / 5000-9999$179,350 / -$465,819 / -
Professional, scientific & technical services575 / 6764,515 / 5000-9999$179,350 / -$465,819 / -
Administrative & support & waste management & remediation service278 / 28310,231 / 9,929$153,084 / $175,357$336,993 / $400,221
Administrative & support services270 / 2739,932 / 9,751$142,918 / $169,187$291,914 / $369,459
Waste management & remediation services8 / 10299 / 178$10,166 / $6,170$45,079 / $30,762
Educational services28 / 36224 / 312$3,125 / $4,497$6,831 / $11,892
Educational services28 / 36224 / 312$3,125 / $4,497$6,831 / $11,892
Health care & social assistance446 / 5716,048 / 23,122$225,691 / $838,533$555,660 / $2,024,092
Ambulatory health care services373 / 3914,331 / 6,568$196,129 / $303,386$468,641 / $765,026
Hospitals2 / 5500-999 / 10000-24999--
Nursing & residential care facilities24 / 48862 / 2500-4999$14,555 / -$35,008 / -
Social assistance47 / 127250-499 / 1000-2499--
Arts, entertainment & recreation45 / 75451 / 1,218$5,561 / $19,034$18,031 / $51,084
Performing arts, spectator sports & related industries11 / 2520-99 / 250-499--
Museums, historical sites & similar institutions- / 7- / 250-499--
Amusement, gambling & recreation industries33 / 43384 / 500-999$3,533 / -$12,163 / -
Accommodation & food services479 / 46310,328 / 10,220$93,995 / $115,879$327,724 / $389,048
Accommodation35967 / 1,109$13,120 / $17,086$49,116 / $56,288
Foodservices & drinking places444 / 4289,361 / 9,111$80,875 / $98,793$278,608 / $332,760
Other services (except public administration)352 / 4102,623 / 3,286$47,260 / $66,940$135,004 / $220,422
Repair & maintenance183 / 1571,060 / 1,042$22,133 / $26,947$69,391 / $66,818
Personal & laundry services169 / 1711,563 / 1,359$25,127 / $23,741$65,613 / $66,831

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