Welcome To Case's Column
Let me say a big welcome to all of you for joining me here. I'm going to call these blog meetings Case's Column. I wanted to use "Corner", but that was already taken.
Since 2008, it's been a real privilege to come on here and share some of my life with you, and it's a big world where we live.
In these blogs, I'll just speak whatever is on my mind, but we will be playing within the rules here. I may pick a particular topic, point out an event, or shoot the breeze. I'm a little bit of an essayist at times, so I'll just speak what's on my mind, and I might tell a story or two. Or, I might spew out an opinion or three. There will be some serious moments, some tender, some poignant, but there will also be those moments that you'll just bust out laughing. But, hopefully, everything will be in good fun here. And, of course, there's a place below for your comments and thoughts as we go along here. So feel free to join me for the ride -- I sure as heck hope I'm doing this right and not making any mistakes.
Thanks for taking your time in reading Case's Column. Hopefully, you'll enjoy being entertained by it as much as I've enjoyed putting these writings together. And thanks for the time you spend in City-Data.com, where it's great to be alive!
Regards,
case44
Let me say a big welcome to all of you for joining me here. I'm going to call these blog meetings Case's Column. I wanted to use "Corner", but that was already taken.
Since 2008, it's been a real privilege to come on here and share some of my life with you, and it's a big world where we live.In these blogs, I'll just speak whatever is on my mind, but we will be playing within the rules here. I may pick a particular topic, point out an event, or shoot the breeze. I'm a little bit of an essayist at times, so I'll just speak what's on my mind, and I might tell a story or two. Or, I might spew out an opinion or three. There will be some serious moments, some tender, some poignant, but there will also be those moments that you'll just bust out laughing. But, hopefully, everything will be in good fun here. And, of course, there's a place below for your comments and thoughts as we go along here. So feel free to join me for the ride -- I sure as heck hope I'm doing this right and not making any mistakes.
Thanks for taking your time in reading Case's Column. Hopefully, you'll enjoy being entertained by it as much as I've enjoyed putting these writings together. And thanks for the time you spend in City-Data.com, where it's great to be alive!
Regards,
case44
Nostalgia: CBS Announcers Loved To Play With Our Emotions
Back when TV was just six channels or just go play or read , there's still a certain air about what came next before, let's say, a station identification. You remember those, right?
Well, this latest thought takes me back to a time occurring in between programs or at the half of a program. NBC and ABC very seldom had scare factors, but they paled in comparison to CBS, which did. The Tiffany Network, as it was sometimes referred, had a way with announcers. And their announcers always had a way with how to best play with our emotions. I'm not talking about the guys you saw on screen, but rather, the guys you've never seen. You would only hear them. It had to do with the CBS ID which happened whenever a station break would take place. CBS had legendary names in the booth like Don Robertson, Gaylord Avery, Hal Simms, Pat Connell, Lee Jordan, Bill Martin, Wally King, Dave Campbell, Bill Gilliland, and Stuart Metz.
These guys had to have had some fun playing with the audience's emotions, especially when you knew the ID was coming, but you didn't know when. That was me as a kid growing up with the tube. And I looked silly just looking away from the TV when I anticipated the CBS logo coming onto the screen. "This is CBS" was uttered after promos or with no promo at all. Sometimes, you had a promo and it was followed by, "Tomorrow on CBS". Or an urgent ad for a program coming up that same night, and it's ..."Next on CBS". Or, if that voice belonged to Hal Simms, he'd be going at it like........"This is........................CBS". Yes, a ridiculously long pause, where one might have to go to the refrigerator and back by the time Simms finished.
Really, what you'd have to do is go on YouTube someone and sift through some CBS promos from the '70s and '80s or the IDs from that same period. And also, too, Don Robertson, known best for his work on CBS Sports, even did some announcing during prime time. He had two styles as he evolved. In the '70s, Robertson had a nasal sound in his voice, but the next decade, he chose to deepen it, with emphasis on the CBS part of the identification, particularly the C. If you know the guy's work, then you know exactly what I'm talking about.
And the scariest element? That would be CBS doing two promos, and sometimes, even three before stepping on itself to give the ID. How hilarious. A classic example was, you'd hear one announcer on a recorded promo ad, and he'd say something like, "The Dukes of Hazzard, all-new, Friday at 9, 8 Cen- ... This is CBS" (goes the live announcer with the slide very abruptly). Stepping on an ad. Just the CBS way of doing things, I guess. That's right, you had promos that never got the last word out because someone in the booth slammed that button for the ID to come up. And there were then times when the ads stop, and there was a few seconds of dead air, and then......................"This is CBS!" You only wondered what this network would do next.
Funny how TV has changed in the fortnights since, but the nostalgia will always be with us, scary or not.
, there's still a certain air about what came next before, let's say, a station identification. You remember those, right? Well, this latest thought takes me back to a time occurring in between programs or at the half of a program. NBC and ABC very seldom had scare factors, but they paled in comparison to CBS, which did. The Tiffany Network, as it was sometimes referred, had a way with announcers. And their announcers always had a way with how to best play with our emotions. I'm not talking about the guys you saw on screen, but rather, the guys you've never seen. You would only hear them. It had to do with the CBS ID which happened whenever a station break would take place. CBS had legendary names in the booth like Don Robertson, Gaylord Avery, Hal Simms, Pat Connell, Lee Jordan, Bill Martin, Wally King, Dave Campbell, Bill Gilliland, and Stuart Metz.
These guys had to have had some fun playing with the audience's emotions, especially when you knew the ID was coming, but you didn't know when. That was me as a kid growing up with the tube. And I looked silly just looking away from the TV when I anticipated the CBS logo coming onto the screen.
"This is CBS" was uttered after promos or with no promo at all. Sometimes, you had a promo and it was followed by, "Tomorrow on CBS". Or an urgent ad for a program coming up that same night, and it's ..."Next on CBS". Or, if that voice belonged to Hal Simms, he'd be going at it like........"This is........................CBS". Yes, a ridiculously long pause, where one might have to go to the refrigerator and back by the time Simms finished. Really, what you'd have to do is go on YouTube someone and sift through some CBS promos from the '70s and '80s or the IDs from that same period. And also, too, Don Robertson, known best for his work on CBS Sports, even did some announcing during prime time. He had two styles as he evolved. In the '70s, Robertson had a nasal sound in his voice, but the next decade, he chose to deepen it, with emphasis on the CBS part of the identification, particularly the C. If you know the guy's work, then you know exactly what I'm talking about.
And the scariest element? That would be CBS doing two promos, and sometimes, even three before stepping on itself to give the ID. How hilarious. A classic example was, you'd hear one announcer on a recorded promo ad, and he'd say something like, "The Dukes of Hazzard, all-new, Friday at 9, 8 Cen- ... This is CBS" (goes the live announcer with the slide very abruptly). Stepping on an ad. Just the CBS way of doing things, I guess. That's right, you had promos that never got the last word out because someone in the booth slammed that button for the ID to come up. And there were then times when the ads stop, and there was a few seconds of dead air, and then......................"This is CBS!" You only wondered what this network would do next.
Funny how TV has changed in the fortnights since, but the nostalgia will always be with us, scary or not.
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