Jersey City, once touted as "the city with everything for industry," still fulfills that promise. Its waterfront on the Hudson River, dubbed the Gold Coast, has been the focus in recent years of billions of dollars of development projects that are luring financial giants and others from Manhattan and the world. The second largest city in New Jersey, Jersey City attracts business with major air, water, rail, and highway transportation arteries, abundant utilities at reasonable rates, a growing service sector, and an established manufacturing base. Respected health care and educational facilities, along with blocks of reclaimed brownstone houses and impressive new developments, make Jersey City a desirable place to live as well.